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The short version.

Thirteen years across packaging, campaigns, and publications—plus teaching, mentoring,
and a knack for keeping complex creative work moving.

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EXPERIENCE

Marketing & Packaging Designer

American Crafts / Nicole Craft Brands · 2023–Present

  • Creative direction and hands-on design across packaging systems, product launches, email, social, web, and multi-channel campaigns.

Graphic Designer

Ancestry ProGenealogists · 2016–2023

  • Designed adaptable editorial systems and custom publications for research-rich family histories and travel experiences.

Teaching & Mentorship

  • Instructor in college art and design, teaching courses including Design Principles, Portfolio Development, Exploring Art, and Math for Graphic Arts.

  • Mentor to a junior designer in my current role.

Education

A.A.S. in Graphic Design, Salt Lake Community College

Work History

Career Progression

01
02
03
04

Senior Packaging Designer

Marketing Creative Lead

Publishing Designer

Adjunct Faculty, Visual Arts

Led multi-SKU packaging systems and creative direction for consumer brands (2021–Present).

Directed integrated campaigns across digital, email, and social platforms (2018–2021).

Art directed and laid out books, magazines, and reports for various imprints (2011–2018).

Taught typography, layout, and design principles to undergraduate students (2015–2017).

Core Capabilities

Technical Expertise

Multi-SKU

Packaging Systems

Prepress

Production

Campaign

Planning

Adobe CC

Software Suite

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